Pakistan’s Roshan Digital Account: A Guide for Overseas Pakistanis

Pakistan's Roshan Digital Account

When the State Bank of Pakistan launched the Roshan Digital Account in September 2020, the goal was straightforward: give the approximately 9 million Pakistanis living abroad a proper, regulated, fully digital way to bank, invest, and send money home without ever visiting a branch in Pakistan. Before RDA, an overseas Pakistani who wanted a Pakistani … Read more

E-commerce Logistics and Shipping in Pakistan: A Complete Guide for Online Sellers (2026)

E-commerce Logistics and Shipping in Pakistan

When I first started tracking what actually killed most new online stores in Pakistan, I expected the answers to be product selection, pricing, or marketing. Those came up, but the most consistent factor was logistics. Sellers who figured out shipping, COD management, returns handling, and courier selection systematically built businesses that grew. Sellers who treated … Read more

How to Write a Business Proposal in Pakistan

How to Write a Business Proposal in Pakistan

A friend of mine runs a small digital marketing agency in Islamabad. For the first two years of his business, he got clients entirely through word of mouth and personal referrals. The work was good, the clients were happy, but growth was slow because every new client relationship started from scratch through someone’s personal introduction. … Read more